Situation
In Lesotho, low digital proficiency limits young people’s ability to adopt online banking. A mobile-based training solution was needed to build digital literacy among students aged 15–24 and strengthen uptake of digital financial services.
Assignment
As national competitiveness increasingly relies on digital readiness, the country faces barriers to financial inclusion despite banking sector efforts. The challenge was to define what an effective, transformative digital skills and literacy program for a generation accustomed to cash and traditional banking could look like—and how it could accelerate meaningful engagement with digital banking.
Approach
A human-centred, decentralised design process guided by methods from Vijay Kumar and the book 101 Design Methods shaped the work. The team moved through sensing intent, understanding context, engaging learners, framing insights, and exploring concepts to co-create solutions grounded in lived realities.
Result
A mobile, zero-rated digital-literacy platform was designed to equip Basotho youth with essential skills and financial-literacy confidence. Blending interactive modules, practical application, and tailored support, the program strengthens digital readiness and advances inclusive participation in online banking.